Pablo Skaf has a solid background in strategic marketing and business development in the cultural industry, connecting entertainment and technology. He currently manages business development at Sónar +D. He has been Director of Marketing Partnerships at Netflix for Spain and Portugal, a company he joined in 2018. Since 2009, he has worked for companies in the international arena, such as AUPEO, the streaming music platform acquired by Panasonic (where he led the Marketing area, as part of the founding team) or Deezer (where, until 2018, he held the position of COO for Spain and Portugal).